Groundbreaking Food-Tech Platform Connects Small Business with Big Business Launches

In a hyper-connected era, access still matters. After 10 years in the food & beverage industry, working in government to Fortune 500 retail management to food-tech startups, Cureate CEO Kim Bryden observed that many food businesses were struggling to make the leap to long-term sustainability, and that this was partly due to access. “Sales at farmers markets and a core group of loyal customers can keep a passionate business owner going, but it won’t pay for health insurance or give the flexibility to make new hires,” said Bryden. “Oftentimes, the only way to make that leap is to secure larger business contracts to maintain a stable cash flow.”

At the same time, Bryden was consulting for major institutions with new initiatives to source from local food & beverage businesses. Management accustomed to procuring all their on-site goods from one faceless distributor were excited at the prospect of buying local, but daunted at the logistical task of finding and sourcing local suppliers to meet their demand. “I saw there was a way to systematize this process,” said Bryden, “and give all the people at the table a frictionless, equitable way to meet their goals.”

Read more here: https://citybizlist.com/article/394851/groundbreaking-food-tech-platform-connects-small-business-with-big-business-launches-january-23rd